Home » Unleashing Innovation: How Whirlpool Transformed an Industry by Nancy Tennant Snyder
Unleashing Innovation: How Whirlpool Transformed an Industry Nancy Tennant Snyder

Unleashing Innovation: How Whirlpool Transformed an Industry

Nancy Tennant Snyder

Published April 28th 2009
ISBN : 9780470374429
ebook
272 pages
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 About the Book 

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpools transformation into a leading-edge innovator and Nancy Tennant Snyders role as chief innovation officer. Ten years after this remarkable transformation,MoreIn publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpools transformation into a leading-edge innovator and Nancy Tennant Snyders role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.